About SimuQuest

Shaping a safer, more innovative, and sustainable world by
making software error-free.

Safety is Non-Negotiable.

We live in an age of exponentially increasing embedded software complexity, with a business imperative to innovate and achieve rapid time-to-market while maintaining optimal safety standards. 

However, despite the continuous refinement of industry tools and standards, software defects continue to pervade the industry, causing dangerous safety issues, missed deadlines, and expensive recalls. For us, safety is non-negotiable, and therefore, defects are unacceptable.

We are dedicated to eliminating all defects in embedded software and enabling innovation to flourish. We do this through our one-of-a-kind software tool, UniPhi, extensive experience in model-based design, and complete dedication to our customers.

To achieve our goals, we are building an organization that is fueled by continuous improvement of the software we deliver and the synergy with which our teams collaborate. Together, we can reach previously unattainable heights, and make software error-free.

Our Core Values

We are committed to fostering an environment where all team members feel valued and are empowered to perform at their best while taking pride in what they do. When this happens, teams can collaborate at maximum efficiency, deliver quality solutions, and build strong partnerships that enable all of us to reach our goals. In pursuit of these objectives, we are guided by the following values.

Strive for Excellence

Proactive Problem Solving

Enjoy the Journey

Appreciate Differences

Embrace Curiosity

Our Clients Come First

We are proud to have worked with organizations that are spearheading innovation and a shift to new and exciting technologies that will shape the world we live in. From automotive, to medical, renewable energy, consumer appliances, and everything in between. 

        We achieved progressively shorter development times… SimuQuest provided a one-stop solution.

HYUNDAI MOTOR COMPANY

All of us at Hummingbird are thrilled with the value that SimuQuest has brought. Many thanks!

HUMMINGBIRD AERO

SimuQuest helped us learn about MBD and provided many suggestions to improve model designs.

PACIFIC INSIGHT

With one touch, we generate code for our entire application.

BORGWARNER, INC.

Our History

Founded in 2001 in Ann Arbor, Michigan, we are an embedded software development company that specializes in working with electronic hardware companies to produce controls for the automotive, aerospace, clean energy, medical, consumer appliances, and other markets. 

Our teams have extensive experience in model-based design, dynamic systems modeling, and advanced control system design. 

Many of our engineers transitioned from embedded software development based on traditional hand-coding to development using model-based design (MBD). 

We understand first-hand the pain points and inefficiencies characteristic of conventional development methods and are dedicated to the continuous refinement of MBD to eliminate software defects. 

Over the last 20 years, we have leveraged this experience to develop our own proprietary tools and model-based design process that aims to answer the most pressing needs in the embedded software development industry.

Our Team

Smarts, can-do attitude, fun, an appreciation for all forms of diversity – these are the qualities that define our team. We’re an eclectic mix, with decades of experience that enable us to deliver innovative ideas. We’re comfortable taking a deep dive into lines of code, or zooming out to 30,000 feet to gain perspective and find a better way to design and validate that code. On behalf of our customers, we rally every day around our mission: To shape a safer, more innovative, and sustainable world by making software error-free!

John Mills

President & CEO

Steve Fowler

Senior Manager
Product Development

Gianluca Capraro

Project Manager
Product & Business Development

Galen Gong

Senior Software Engineer

Jeremy Hendzel

Controls & Software Developer